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Codea Technologies Inc.
719 Carmans Road, Massapequa Park
New York 11762
Tel : 1-516 874 9939, 1-516-998-3254
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Digital Marketing

digital marketingDigital Marketing can be said to go hand in hand with Internet Marketing but might not include all of the techniques and practices contained within the category of Internet Marketing. Nevertheless, Digital Marketing extends its presence to the mobile world as well.

In Codea , we follows all the specific objectives of Digital Marketing, be it Pull Marketing or Push Marketing.


Pull Marketing refers to the initiatives that involve content and video sharing through the web search. Codea understands the importance of web search and the sharing of information that can be done through Blogs and videos. Codea even specializes in Brand Building and Viral Marketing which in turn expands the presence of pull marketing to a great extent.

While in Push Marketing, we see that it involves activities like sending out electronic direct mailers, RSS feed promotions, newsletters, etc. In Codea, we reach out to the audiences to promote the product or services of our clients.

For promoting one's business, Codea uses certain tools and these tools include:

  • Banner advertising on internet
  • Blogging
  • Paid promotions through pay per click campaigns
  • Email marketing campaigns
  • Product centric promotion through micro sites
  • Podcasts/Video Marketing
  • Widget
  • Social Media Promotions

Codea takes up both push and pull marketing aspects to meet to the organization's requirements. We therefore undertake services that extend from internet marketing activities like paid promotions, social media optimization and rich media services to email marketing etc. Please contact us to know more details and get consultations to upgrade your business.

Internet Marketing

Social Media Optimization

social media optimization

Often highlighted as the sister of Search Engine Optimization (SEO), Social Media Optimization (SMO) is the newest methodology of optimizing a webpage over the internet arena. Unlike SEO...